Gatorade
— 100 Years
2025
· Role: Art Director / Creative Director
Gatorade's Dunk Celebration, the most iconic moment in sports, just took on a new meaning. This time, it's honoring 100 years of Ecuador's oldest team. Because what better way to celebrate a century than by reimagining sports' ultimate symbol of victory?
CCO - André Pedroso
Creative Director — Juan Camilo Velazquez / Jaime Duque
Art Director — Juan Camilo Velazquez - Jason Blanco
Copywriter — André Pedroso
Production — Alicia Studio